Transsion, Maker of TECNO and Infinix Smartphones, Wins in The Philippines! Top 3 Smartphone Company in Q4 2021!
Based on data gathered by IDC through their
Quarterly Mobile Phone Tracker in Q4 2021,
Transsion Holdings - maker of TECNO and Infinix Android
smartphones - was the Top 3 smartphone company in terms of unit shipments in the Philippines
for the said period.
Infinix handsets have been available in the country since 2017 but it was
when Transsion brought TECNO to the country in 2020 that the Chinese
manufacturer was able to get an even bigger chunk of the local handset
market.
To quote the International Data Corporation,
"Transsion took the third spot and 14.5% share with both the Tecno
and Infinix brands launching multiple new models towards the end of the
year."
(source)
To date, Infinix's Note, Hot, and Zero Series Android smartphones continue to
sell well in the brand's official Shopee and Lazada stores.
On the other hand, TECNO's Spark, POVA, and Camon handset lines are also
best-sellers in the said online-selling platforms.
The TECNO POVA 2, in particular, was able to get stellar reviews from
Filipino tech bloggers, including yours truly.
Here's our official Youtube review of the said flagship Android handset.
Despite the many challenges that all brands (and all of us, in general)
faced in 2020 and 2021 because of the COVID-19 Pandemic and the ensuing
quarantine periods to prevent the spread of infection, Transsion was still
able to win big in the Philippines during both years by capturing the
interest of Filipino gadget enthusiasts through amazing smartphones that
give great value for money.
TechPinas joins Transsion in looking forward to greater successes and more
wins in 2022. After all, even IDC is optimistic about this year.
"Shipments to retail channels are expected to bounce back in 2022, as foot
traffic continues to increase in the shopping malls, where most of the key
smartphone stores and kiosks are located in the larger cities. The vendors
are expected to restart their retail expansion and open more stores across
the country, which had taken a hiatus during the lockdown periods,"
shared Ms. Angela Medez, Client Devices Market Analyst at IDC
Philippines.
Disclosure: TechPinas is an official technology blogger partner of TECNO
Mobile and the company's award-winning PR agency in the Philippines,
Fifth Gear Ads and Activations Inc..
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