Infinix Continues to Rise in Smartphone Markets Around The World
- Continuous Growth: Infinix celebrates five quarters of consecutive year-over-year growth.
- Top 5 Ranking: Infinix secures top 5 market share in over 20 key markets worldwide.
- Innovative Products: Infinix’s tech advancements and collaborations power its success.
Infinix has made waves in the tech world once again, achieving five
consecutive quarters of impressive year-over-year growth in global smartphone
shipments. With a remarkable 18.8% increase in Q2 2024 compared to the same
period in 2023, the brand continues to secure its place as one of the most
promising names in the smartphone market.
While its global reach expands, Infinix remains the
top smartphone brand in the Philippines, holding a dominant 16.1%
market share for Q2 2024.
Dominating the Global Stage
Infinix’s rise to prominence in the smartphone industry can’t be ignored. The
brand has successfully claimed top 5 positions in over 20 key markets
globally, solidifying its No. 1 spot in countries like the Philippines and
Pakistan. But it’s not just these established markets where Infinix is
thriving; it’s also seeing explosive growth in regions such as Malaysia,
Indonesia, Algeria, and Saudi Arabia. In fact, some areas have witnessed
incredible year-over-year shipment increases, ranging from 50% to a
jaw-dropping 469%.
This success isn’t just luck—it’s the result of a laser focus on innovation
and understanding what young consumers want from their smartphones.
“Infinix’s exceptional performance in Q2 2024 underscores our relentless
pursuit of innovation and our deep understanding of consumer needs
globally,”
says Tony Zhao, General Manager at Infinix.
“We will continue to raise the bar with our products and services, engage
in meaningful conversations with consumers, and advance technological
innovation to fulfill our commitment to empowering the youth.”
Innovative Products Driving Growth
Infinix’s recent success is closely tied to the launch of its groundbreaking
smartphones. The NOTE 40 series, introduced earlier this year, packed a
punch with its proprietary Cheetah X1 chip, All-Round FastCharge 2.0, and
MagKit for a seamless 24/7 user experience. These features cater directly to
the brand’s youthful audience, delivering high performance at an affordable
price point.
But Infinix isn’t just about delivering the basics. The brand’s collaboration
with BMW Group Designworks led to the creation of the Racing Edition
smartphone, a sleek and powerful device that turns heads with its design and
performance. This smartphone isn’t just stylish—it’s a testament to Infinix’s
commitment to pushing boundaries in both form and function.
And for gamers, the Infinix GT 20 Pro has been a game-changer,
literally. As the first smartphone in its price range to feature a dedicated
gaming display chip, the GT 20 Pro has elevated the gaming experience by
supporting popular mobile games like PUBG Mobile and Honor of Kings at a
smooth 120FPS.
Infinix has even gone further by partnering with popular gaming IPs and
organizing gaming tournaments, strengthening its bond with the global gaming
community. This move not only boosts brand loyalty but also cements Infinix’s
role as a major player in the world of mobile gaming.
Empowering the Youth
Infinix’s mission goes beyond producing top-tier tech. The brand is dedicated
to empowering young people through education and social initiatives. In
partnership with UNESCO and Google, Infinix runs the
CogLabs workshops, offering AI and robotics education to teenagers
worldwide. This initiative allows the brand to make a real impact on the next
generation of innovators and tech enthusiasts.
Infinix has also teamed up with industry giants like MediaTek and
Samsung to introduce cutting-edge features to its smartphones. With
these collaborations, the brand continues to push the limits of what’s
possible, delivering devices equipped with advanced AI, gaming capabilities,
and high-end camera technology.
This dedication to both innovation and social responsibility has earned
Infinix significant recognition. The brand was recently named one of the most
innovative companies in the Asia-Pacific region by Fast Company and secured a
spot in the Top 50 Kantar BrandZ Chinese Global Brand Builders 2024.
The Future of Infinix
With five quarters of growth under its belt, Infinix shows no signs of slowing
down. The brand’s continued success is fueled by its strong market presence,
constant product innovation, and commitment to empowering young people
worldwide. As Infinix continues to expand its global reach, it will
undoubtedly remain a key player in the highly competitive smartphone market.
For more updates on Infinix’s latest products and exciting promos, be sure
to follow Infinix Philippines’ Facebook page and join the vibrant Infinix
Facebook Community.
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